Dragon Fire is a Brandt rounding hot sauce. Hazards brands are usually very simple or very edgy. In my design, I really wanted to bring out some different vibes and playful vibes to hot sauce. Hot sauce is something that can be very intimidating to people to try out to the fact that people do struggle with heat. So, I believe that maybe if you do bring more of a better approach and a more positive approach, it will be less. Tending to approach it will just overall attract more people, even people that don't necessarily have hot sauce a lot.
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